Advertising Rates 2012

Advertising Managers: Trevor Kenneally & Garry Finney
Advertising agencies: Add 10% to all rates shown. All prices include GST.
Please check with advertising contact for availabilities prior to booking.
Website manager: Garry Finney
Ph (02) 9390 5400
Email: garry.finney@catholicweekly.com.au

Web Banner or Tile Ads                      

ONLINE NEWSPAPER FRONT PAGE BANNER: $400 per week
TILE AD: $165 per week

CAMPAIGN Prices: Note healthy discounts apply for long term campaigns e.g. from 6 up to 52 weeks.

Web News Ad Rates

www.australiancatholicnews.com.au
www.catholicweekly.com.au

ONLINE NEWSPAPER FRONT PAGE BANNER: $400 per week
TILE ADS (right of page): $165 per week
NOTE: Healthy discounts will apply for longer term contract e.g. 6, 8, 12, 25 and 52 weeks. Advertising agencies add 10%  to all rates shown. All prices include GST.
Please check with advertising contact for availabilities prior booking.

Web Employment Ad Rates

www.catholicjobsonline.com.au
WEBSITE Employment Ad Only - $132 (includes gst)
Minimum 4 weeks exposure - or until application close date.
CATHOLIC WEEKLY NEWSPAPER plus WEBSITE Employment Ad Package
Normal newspaper rate - either casual rate or clients discounted frequency rate if in operation with newspaper. Web advertisement - 50% discount.

Newspaper Display Ads

Casual: $11.91 single column centimetre
Corner Advert (10cm x 2 columns): $238
Quarter Page: $679
Half Page: $1,222 (10% off casual rate)
Full Page: $2173 (20% off casual rate)
Page Loadings
Page 1: add 60% (plus colour)
Page 3: add 45%
Page 5: add 30%
Centre pages: add 30% (plus colour)
Back Page: add 50% (plus colour)
Colour Loadings
4 colour process: add 20%
Spot colour: add 10%

NEWSPAPER CLASSIFIED Advertising
6 column page
5 words per line
Classified Line: $8.66 per line (5 words)
Boxing the ad: $5.50 
Classified display rate: $11.91 per column centimetre
(Employment, Real Estate, Motoring, etc.)
What’s On section rate: $6.75 per line (5 words)

Production costs:  Advertisers are advised to provide complete material.
We are able to provide limited facilities for the preparation of artwork at no charge.
One proof  is given for minor changes. Subsequent changes will be charged for.

CUSTOMER SERVICE
For further help with your advertising, publicity or marketing please contact Trevor Kenneally or Garry Finney (Advertising Managers) Phone: (02) 93905400 or cwadvert@catholicweekly.com.au

Insert Details

Please phone us on (02) 9390 5400 (Garry Finney) for details about quantities and dimensions. Insert DEADLINES: 12 noon 12 days prior to the Sunday date of insertion/publication.

Advertising Specifications

Page depth 380mm. Column widths 40mm. Gutter width 5mm.
Column widths
1  column - 40mm
2  columns - 85mm
3  columns - 130mm
4  columns - 175mm
5  columns - 220mm
6  columns - 265mm (full page width)
Minimum 2 columns (excluding classified and What’s on)
Minimum Display Advertising depths apply.

MATERIAL SPECS FORMAT: High resolution PDF, TIF, Microsoft Publisher, JPEG, BMP. Hard Copy - high resolution bromide
PRODUCTION COSTS: Advertisers are advised to provide complete material. We are able to provide limited facilities for the preparation of artwork at no charge.
One proof  is given for minor changes. Subsequent changes will be charged for.
DEADLINES: Display - 12 noon 11 days prior to Sunday of publication Add more for public holidays)Classified - 5pm Friday 9 days prior to Sunday of publication.

Insert Rates and Specifications

Insert Rate: $2400.00
Agents: Please add 10% to all rates shown.

Specifications
Acceptable sizes
Minimum size: 150mm X 200mm (preferably 210mm)
Maximum trim size: 290mm X 400mm

Contact us for acceptable dimensions/specifications.

Advertising Terms and Conditions apply.
The advertiser must take fill responsibility in relation to copyright of the said advertisement. This includes all graphic and reading matter.

The advertiser must ensure that the advertisement complies with all aspects of trade practices law and therefore insures all responsibilities should be taken on these terms. Therefore the responsibility is on the person, company, or agent submitting the advertisement for publication.

The advertisers and their agents must accept full responsibilities for proceedings brought against the publication arising out of the publication of the advertisement. The provision of any material automatically constitutes acceptance of this clause.

The booked space shall only be used for the advertisement of the business to which the booking is made.

Design/layout/alterations to advertisements carried out by the staff of the publisher shall incur a fee of 10% of the total cost of the advertisement (based upon the total cost of the first publication of the advertisement after the design/layout/alterations are made).

The Catholic Press Newspaper Company P/L (the publisher) reserves the right to increase rates for advertisements with a minimum of one month notice. Contracted rates are valid for the life of the contract. New rates will be re-negotiated from then on.

The publisher reserves the right to decline advertisements for publication considered to be inappropriate in relation to the foundations of the publication and the Catholic Archdiocese of Sydney. The final decision on all advertising material remains at the discretion of the Editor.
The publisher will use every care to ensure the correct insertion and layout of an advertisement, however cannot guarantee insertion on any specific date or position within its publications. Accidental errors in relation to the advertisement do not invalidate the order.

If agreed minimum usage is not met, applicable surcharges will apply. The surcharge will consist of the difference in rates of the contracted rate and the correct rate for the new level of space purchased over the life of the contract. For contracted rates only.

Page loadings will only apply when specific pages are requested by the advertiser or their agent. Specification of page numbers should be embodied within the purchase order. Guarantees cannot be made that specific positioning of the advertisement can be met within any specific issue. Positioning ultimately remains at the discretion of the editor.

Copy for booked advertisements must be submitted at the offices of the publisher by noon of the Friday, nine days before publication date unless alternative arrangements have been made. Copy arrangements must be made prior to this in relation to the form in which it will be presented. If the copy deadline is not met, the publisher reserves the right to charge full rate for the advertisements, or alternatively place the previous advertisement published within the publication at the quoted rate.

Credit shall only be given to those advertisers whom the publisher considers appropriate. All accounts must be finalised within 30 days of the date of the invoice. First time advertisers will not be given credit unless considered necessary by the publisher.

The publisher reserves the right to destroy advertising material kept for a period of 3 months from the last date of publication of the advertisement, unless the publisher is advised and agreement otherwise is set in place.

Advertisers and their agencies are advised to be knowledgeable in all aspects of the law surrounding advertising and the trade practices act. Heavy penalties apply to organisations found to breach these laws and guidelines. The responsibilities in relation to compliance with these regulations rest in whole upon the advertiser and their agent.